Exploring the Future of Contract Business and Design at Ambiente: January 26-30, 2024

Exploring the Future of Contract Business and Design at Ambiente: January 26-30, 2024

Ambiente, the prestigious global meeting place for contract business, is set to captivate trade buyers from January 26 to 30, 2024 at Messe Frankfurt. This renowned event will showcase a myriad of solutions for the evolving demands of public spaces, offering smart furnishing concepts and high-quality designs. From co-working spaces in offices to hotels becoming a second home, Ambiente is the ultimate platform for contract outfitters seeking innovative solutions.

The evolving nature of workspaces and the demand for unique solutions are central themes at Ambiente 2024. Specialized exhibitors are set to unveil their responses to the growing demand, covering everything from customizing and individualizing series products to delivering high-quality designs for large order quantities.

The Interiors & Decoration (Hall 3.0) and Interior Design (Hall 3.1) segments of Living, along with the Office Design & Solutions (Hall 3.1) segment of Working, will be key areas of focus for contract and hospitality highlights. This dynamic showcase will allow visitors to explore the synergies between Living and Working, experiencing the fusion of home and office.

Highlighting the innovation in this realm, exhibitors like Hey-Sign, Qeeboo Milano, and XLBoom are set to present their groundbreaking solutions. Qeeboo Milano S.r.l. (Hall 3.1 D36) stands out with its eye-catching interior design home accessories and lighting, designed to emphasize individual styles and bring originality to surroundings.

Ann De Cock and Geert-Jan Van Cauwelaert, founders of XLBoom (Hall 3.1 D92), put a passion for craftsmanship at the forefront of their designs. Their product range includes stylish bar sets and accessories, catering to the hospitality and HoReCa sector.


Hey-Sign (Hall 3.1 D02) will be introducing room dividers, ceiling objects, and seating furniture in the new Office Design & Solutions segment. The innovative “Welle” series, characterized by flexibility and adaptability, features natural wool felt for both aesthetic appeal and acoustic benefits.

“With the new trade fair concept, in which working environments and the contract business are also integrated, we see Ambiente as an excellent opportunity to provide customers and partners…comprehensive information about our entire range.”

Katharina Günther, Managing Director of Hey-Sign

The Office Design Solutions segment at Ambiente 2024 includes well-established names such as Country Living, Koenig + Neurath, and Vario Büroeinrichtung, as well as newcomers like Bungarten, Cornilleau SAS, Evavaara Design, and more. This expansion doubles the range compared to the previous year, offering contract suppliers a more diverse and comprehensive array of choices.

Yvonne Engelmann, Director Ambiente Living, Giving, and Working, emphasizes the significance of this expansion, stating, “This doubles the range compared to last year and makes it even more interesting for contract suppliers from all over the world.” Visitors can anticipate sustainable office furniture, flexible furnishing concepts, high-quality designs, and new concepts for various spaces, including home offices and co-working spaces.

The Future of Work special area, curated by the architectural firm MTTR Architekten + Stadtplaner from Berlin, promises to showcase modern workspaces that address the need for more flexibility and mobility. Engelmann notes, “Future of Work is not about individual product innovations, but rather about curated individual solutions that together inspire new concepts and form a unique overall world.”

In addition to the contract business, Ambiente 2024 will also shine a spotlight on the HoReCa/Hospitality special interest, identifying specialized suppliers of innovative catering and hotel concepts. Simultaneously, Christmasworld will feature the special interest concept decorations, highlighting professional suppliers of large-scale, outdoor, and shop window decorations.

Ambiente 2024, with its diverse and innovative offerings, promises to be a pivotal event shaping the future of contract business and design. Attendees can expect an immersive experience that brings together supply and demand, fostering collaboration and partnerships in the ever-evolving world of contract furnishing.