Header: Courtesy of adidas
Following the groundbreaking global debut of the BadBo 1.0 in white during the Super Bowl LX halftime performance, adidas Originals and Bad Bunny continue their creative partnership with the release of the BadBo 1.0 in a striking beige and black colourway, accompanied by a complete apparel collection designed for life beyond the stage.
Bad Bunny x adidas
Bad Bunny, born Benito Antonio Martínez Ocasio, is a world-renowned artist whose influence can be found everywhere, from music to fashion, image-making to brand culture. Alongside a career that includes major chart records, Grammy wins, and sold-out shows, he has built a public identity shaped by individuality and curated styling. Bad Bunny’s unique design style can be seen in several mediums, including his appearances at the Met Gala, a cover for Vogue Italia and campaigns for brands such as Calvin Klein.
His collaboration with adidas is not new. In fact, before the BadBo 1.0, the artist had already left his impression on the Forum, Response CL, Campus and Gazelle. The BadBo 1.0 is his first signature shoe with adidas, and another step in sharing his vision with the public.
An update to a fan favourite
BadBo 1.0 comes as the culmination of a five-year-long partnership with the brand. The shoe was first released in brown, followed by a white version, and now returns in beige and black. This new edition keeps the same bold design and unapologetic aura, with premium nubuck and hairy teasel suede uppers, an EVA midsole and a translucent rubber outsole. At the heart of the shoe remains the iconic BadBo signature logo, a star directly inspired by the Puerto Rican flag. This small detail symbolises origin, joy and the limitless possibilities that come from staying true to where you’re from.
A complete look
adidas Originals and Bad Bunny have also released a full BadBo apparel capsule to accompany the shoe. Inspired by Benito’s personal style away from public appearances, the collection focuses on casual pieces designed for comfort without compromising on quality or finish. It includes track jackets, track trousers, sweatshirts, hats and a heavyweight sweatsuit made in high-quality French terry cotton, all embodying the same premium approach that defines the BadBo silhouette. It is presented as a collection for people who do not follow a single fixed path.
Like the footwear that started it all, the clothing collection represents those who move forward without a single defined path and who understand that there are no final destinations, only parts of the same journey.
There is no sign that the collaboration between adidas and Bad Bunny will stop here, and its future looks set to remain shaped by an easy-going, joyful Puerto Rican identity.
