The woman-founded tequila brand Casa Dragones has unveiled its newly renovated and enhanced tequila house. Located in the historic Mexican city of San Miguel de Allende, La Casa Dragones is more than just a bar, it is the representation of the brand.
Designed by the Meyer Davis design team, and Meyer Davis as a lead designer, this project is a fusion of rich historical significance, avant-garde design, and artisanal craftsmanship intrinsic to the brand. Located in a 16th-century colonial town, the building itself is an important part of Mexican history, as it originally was used as a stable for the heroes of the country’s Independence movement. Now restored and renovated it is open for visitors who would like to sip tequila at La Casa Dragones.
For its design, La Casa Dragones won the Interior Design Bar Lounge category in the LIV Hospitality Design Awards. The main element is its tequila bar, strikingly clad in obsidian sourced from local agave fields. The design takes formal cues from the existing arched openings around the property as well as the shape of the Casa Dragones bottle. Most importantly, the bar offers a variety of the brand’s tequilas for visitors to taste and enjoy, showcasing the different flavours that each bottle entails.
The exterior of the property with its strikingly bold blue facade is a representation of the brand honoring its rich cultural background as a Mexican tequila brand.
The co-founder and CEO of Casa Dragones, Bertha Gonzalez Nieves, became the first female Maestra Tequilera certified by the Mexican Academy of Tequila Tasters. Another noteworthy fact is that each bottle is meticulously handcrafted using modern sustainable methods of tequila production.
La Casa Dragones showcases the traditional Mexican design on its property for visitors who would like to sip tequila at the HQ of the brand. While also paying tribute to the legacy of this 17th-century house by incorporating the same values in its design, as are represented by the brand—innovation, quality, luxury, sustainability, and Mexican design.