Photo credit: Stellantis

Fiat 500e’s Wheel of Generosity Turns at Art Basel Miami Beach 2023

Header: Stellantis

Fiat 500e got a spotlight role to help the planet during Art Basel Miami Beach 2023, when three bespoke vehicles designed in collaboration with iconic Italian brands Armani, Bvlgari and Kartell were auctioned. Proceeds will benefit a nonprofit.

“It is rare for an automaker to combine efforts with the most iconic Italian brands of three different sectors, fashion design, furniture design and luxury, to create something truly unique that combines art with an earth-friendly message, making the cars available through auction is even more unusual. These three special builds set the stage for FIAT’s sustainable mission and create momentum as we approach the arrival of the all-electric Fiat 500e in North America.”

Olivier Francois, CEO of FIAT and global chief marketing officer of Stellantis

This cadence of events contributes to the momentum created as FIAT prepares to launch the all-electric Fiat 500e, Stellantis‘ first EV offering in North America.

Unlike any available electric city car, the Fiat 500e democratizes not only electric mobility but also how to buy them, all while playing a significant role in the Stellantis Dare Forward 2030 strategic plan that targets 50% passenger car and light-duty truck BEV sales mix in the United States and 100% passenger car BEV sales mix in Europe by 2030.

Stellantis is on track to become a carbon net zero corporation by 2038, all scopes included, with single-digit percentage compensation of remaining emissions. 

“I am very excited to conduct the auction of the three unique Fiat 500 cars. They are stunning and beautiful works of art on wheels. It is wonderful that the proceeds of the auction will entirely go to environmental work.”

Simon de Pury

Auctioneer, art dealer, curator, photographer, and DJ, Simon de Pury is one of the leading figures in the art world. Renowned for his legendary performance on the auction podium, which have earned him the moniker “the Mick Jagger of auctions”, de Pury has auctioned and secured some of the most legendary art collections. Moreover, as an active charity auctioneer, it is estimated that de Pury has raised several billion dollars for a number of charities and cultural institutions over the course of his career.

As a mentor and curator, de Pury has been instrumental in championing the careers of many contemporary artists, photographers and designers, and has been the subject of and featured in several documentaries and films, including BBC documentary “The Man with the Golden Gavel”, and more recently, Darren Star’s comedy-drama series, “Emily in Paris.”

In 2021, de Pury launched de PURY Presents, a new exhibition series collaborating with international artists in their studios. In 2022, he introduced the innovative online platform de PURY platform. Simon de Pury is the former chairman and chief auctioneer of Phillips de Pury & Company, former Europe chairman and chief auctioneer of Sotheby’s, and former curator of the Thyssen-Bornemisza Collection.

Source: Stellantis